Good news for anyone like my daughter who loves Neopets! According to The Book Standard, “HarperCollins Publishers has teamed up with Neopets, an online pet site for tweens, to create a new line of books based on the company's virtual world of Neopia where users create and care for a "Neopet." According to Neopets, there are more than 40 million registered members of the Neopets website worldwide.”
Their first works will include illustrated novels, puzzle and game books, a how-to-draw book, and a field guide to Neopets, all with links back to the Neopets website. It all debuts in the fall of 2008.
I honestly didn’t think Neopets would last long, coming on the heels of the Pokemon and Digimon fads, but they continue strong today in the online world. It makes a lot of sense for them to expand beyond the Internet into traditional publishing. Neopets fans are dedicated and they spend a long time collecting their favorite Neopets and interacting in the Neopet world. This will help them extend that.